TODAY’S ICONS, MADE FOR TOMORROW. Made in part with Parley Ocean Plastic.

 

TODAY’S ICONS, MADE FOR TOMORROW.

Each sneaker in this collection is already iconic—now they have been made in part with Parley Ocean Plastic, just one of the innovations that represent our commitment to help end plastic waste. With the adidas Originals by Parley collection, every step makes a difference.

WANT TO KNOW MORE?

What is Parley for the Oceans?

Parley for the Oceans is an environmental organization and global collaboration network. Parley aims to raise awareness for the beauty and fragility of the Oceans, and to inspire and empower diverse groups such as pacesetting companies, brands, organizations, governments, artists, designers, scientists, innovators and environmentalists in the exploration of new ways of creating, thinking and living on our finite, blue planet.

What is adidas' relationship with Parley for the Oceans?

Since 2015, adidas has partnered up with the environmental organization, Parley for the Oceans’ and uses Parley Ocean Plastic as a replacement for virgin polyester. By the end of 2020, we produced more than 30 million pairs of shoes containing Parley Ocean Plastic.

What else is adidas x Parley doing?

adidas and Parley created Run For The Oceans, a global movement that harnesses the power of sport to raise awareness of the threat of marine plastic pollution and inspire positive action against it. Run for the Oceans was launched in 2017, when, adidas and Parley united their communities of runners, influencers, athletes, ocean ambassadors and artists to take part in a global digital run via the adidas Running app. In 2021, 5 million people run for the Oceans.

How has the plastic been collected?

Our partnership with Parley for the Oceans began as a left-field prototype created with yarn made from thousands of meters of deadly fishing net. But the idea caught on. We made more as fast as we could, using plastic waste intercepted from beaches and coastal communities, scaling from a single shoe to a global high-performance solution in just five years.

What are the adidas Originals by Parley silhouettes made of?

Our laces across each sneaker in the collection have been made with 100% Parley Ocean Plastic. Some outsoles, namely on the Nizza Hi and ZX 8000, are made with 80% natural rubber. The canvas, webbing and textiles of some of our sneakers—like the Forum and Stan Smith—are made with 100% Parley Ocean Plastic. And, some of our sneakers—like the Superstar and NMD R1—feature 20% shredded Boost sourced from production waste.